It's been no secret that New York Giants wide receiver Victor Cruz and star hip hop artist Jay-Z are friends away from the football field, but the two are now taking things to a new level with an entertainment management deal that will give Jay-Z control over securing entertainment deals for Cruz, as well as helping him grow his non-football resume. It may also include Cruz's own rap album somewhere down the line.
"There's no turning back now!" a source told the New York Post. "I wouldn't rule out him working on a record down the line. … [Cruz could] snap his fingers and be on a famous artist's single like that."
Roc Nation, the Jay-Z owned record label and entertainment company, currently represents artists like M.I.A., Shakira, Rihanna, Willow Smith and others. They also represent other athletes like skateboarder Theotis Beasley.
Several weeks ago Cruz hinted that something big was brewing between he and Jay-Z, and this may just be it. After all, Cruz has been throwing up the "ROC Diamond" hand symbol -not the Illuminati symbol- after each touchdown.
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